Brown Shoe Company, Inc. (NYSE: BWS, www.brownshoe.com)
has appointed Timothy J. Joyce to the position of Senior Vice President
& General Manager-American Sporting Goods.
In this role, Joyce will drive strategic growth for the American
Sporting Goods (ASG) brands, including Avia®, ryka® and AND 1®, which
Brown Shoe added to its portfolio with the acquisition of ASG in
February.
Joyce brings to Brown Shoe an extensive background in global sales
strategy, product innovation and talent development for established and
emerging athletic and wellness brands. He spent more than 19 years in a
series of positions at Nike, Inc., where he was appointed Vice
President-Global Sales in 1997. In the decade that followed, Joyce held
leadership roles with sport and fitness-focused companies within and
beyond the footwear industry, including President at FogDog.com,
Executive Vice President at adidas America, President & Chief Operating
Officer at HO Sports and Senior Vice President & General Manager at
Nautilus, Inc. Most recently, Joyce was a partner at The Meriwether
Group, a private equity investment firm where he handled brand and
organizational development for footwear, apparel and accessories clients.
"Tim's proven expertise in building awareness and revenue for leading
fitness brands by connecting with customers pursuing healthy lifestyles
spans three decades, and is an excellent fit with the ASG brands. This
is the ideal time to add dedicated leadership to the performance
athletic area of our portfolio, as we complete the initial transition of
ASG into Brown Shoe and turn our attention to growth and expansion,"
said Brown Shoe Division President-Wholesale Mark Lardie.
Joyce holds a Bachelor of Business Administration and a Master of Sports
Administration from Ohio University. He will relocate to ASG's Aliso
Viejo office.
ASG's key brands include Avia athletic shoes for men, women and
children, ryka women's fitness footwear, AND 1 basketball shoes for men
and boys and Nevados outdoor footwear for men, women and children. Avia
has a more than 30-year history of offering technical running, walking
and fitness footwear featuring innovative technology at a value. Its
offerings appeal to hard-core runners and casual walkers alike. ryka is
a women's fitness and lifestyle brand created to accommodate the unique
needs of a woman's physiology. The brand embraces healthy lifestyles and
celebrating women by maintaining alliances throughout the women's
fitness community, and counts daytime television's Kelly Ripa as a
partner. AND 1 is a men's performance basketball and lifestyle brand
that caters to basketball participants and enthusiasts. The brand's
global appeal is driven by its authentic heritage in the sport and
advanced technology features to enhance players' game. Nevados hiking
and trail footwear and sport sandals offer a combination of performance
technology, comfort and value for adults and kids that are passionate
about outdoor adventures.
About Brown Shoe Company, Inc.
Brown Shoe is a $2.7 billion global footwear company. Brown Shoe's
Retail division operates Famous Footwear, a leading family branded
footwear destination with over 1,100 stores nationwide and e-commerce
site FamousFootwear.com, approximately 250 specialty retail stores in
the U.S., Canada, and China primarily under the Naturalizer brand name,
and footwear e-tailer shoes.com. Through its wholesale divisions, Brown
Shoe designs and markets leading fashion and athletic footwear brands
including Naturalizer, Dr. Scholl's, LifeStride, Sam Edelman, Franco
Sarto, Via Spiga, Etienne Aigner, Vera Wang Lavender, Avia, ryka, AND 1,
and Buster Brown. Brown Shoe press releases are available on the
Company's website at www.brownshoe.com.
